Job Description:
Overview:
We're partnering with a fast-growing multi-brand automotive group to hire a Group Ads Specialist based full-time in Burton-on-Trent. This is a team people want to join — known for its supportive culture, regular company gatherings, and continuous training investment. You will take ownership of £500k+ annual ad spend across Google, PPC, YouTube and Meta.
What You’ll Do:
- Manage and scale paid campaigns across Google Ads, YouTube and Meta
- Develop structured testing plans and optimisation frameworks
- Own budgets, pacing, forecasting and channel performance - Build dashboards for CPL, CPA, ROAS and revenue attribution
- Improve landing pages and conversion journeys with RevOps & Marketing - Maintain accurate tracking (GA4, GTM, conversion APIs)
- Introduce new channels and growth opportunities
What You’ll Need:
- 4+ years of hands-on experience managing high-spend accounts
- Expertise in Google Ads, Meta Ads and GA4
- Strong analytical skills with the ability to build high-level reporting
- Experience driving performance in lead-generation environments
- A mindset around experimentation, optimisation and scaling what works
Benefits:
- Supportive team culture people love being part of
- Regular company gatherings, training days and development opportunities
- Full-time role based in Burton-on-Trent
- Performance-led bonus
- High-impact role with major autonomy