Sales Manager

Job Description:

Location: Midlands, UK
Job Type: Full-time

A well‑established manufacturer in the specialist equipment sector is seeking an ambitious and driven Sales Consultant to expand its presence across the Central-Southern UK region. This is an exciting opportunity for a motivated sales professional to join a business known for delivering high‑quality engineered solutions to a diverse client base.

In this role, you will be responsible for developing new business opportunities, nurturing long‑standing customer relationships, and promoting a respected product range within a growing market. The position requires a proactive approach to sales, strong communication skills, and regular travel throughout the region.

• Conduct market research to identify new clients and business opportunities within the assigned territory.
• Build and manage a pipeline of qualified leads through networking, proactive outreach, and attendance at industry events.
• Present and promote a portfolio of specialist equipment to a wide range of customers.
• Prepare proposals, negotiate commercial terms, and close sales in line with targets.
• Deliver excellent post‑sale support to encourage repeat business and long‑term partnerships.
• Collaborate with internal marketing and technical teams to maintain up‑to‑date product and industry knowledge.
• Keep accurate records of sales activity, customer engagement, and pipeline status within the CRM system.
• Participate in training and professional development initiatives to strengthen sales capability and sector expertise.

• Proven B2B sales experience, ideally within the construction equipment, machinery, or related technical sectors.
• Understanding of vehicle‑mounted or hydraulic equipment is advantageous but not essential.
• Strong communication, negotiation, and interpersonal skills.
• Self‑motivated, target‑driven, and confident working independently.
• Comfortable travelling extensively within the region.
• Competent with CRM systems and Microsoft Office.
• Full UK driving licence required.

• Competitive salary with a performance‑based commission structure.
• Company vehicle and fuel allowance.
• Opportunities for ongoing career development and training.
• Supportive and collaborative working environment.

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